By Paul Kotnour, Chartered Life Underwriter & Chartered Financial Consultant Like other business owners, framers often concentrate on making a profit and give less attention to the more mundane details of accounting, legal matters and insurance. However, these issues are essential for the total success and profitability of a business. Review these areas as you design your insurance program. Liability…
You know those ugly frames you see in some frame shops? The ones that are covered in dust because they’re so hopelessly unappealing they just never sell? Well, The Framing Place & Gallery has given these little monstrosities their moment in the sun—while also creating a highly successful social media promotion for their business. “You really can’t underestimate the importance…
Did you make big plans for 2013? A few months have passed since our annual turning of the calendar and it’s probably past time for some of us to check in with the goals we casually sketch out on notebook paper. If you’re like me, you’ve got big hopes for your business, but if you want those hopes to become…
Ordering my usual grande non-fat, no whip mocha at Starbucks this morning got me thinking. Starbucks has built a powerful brand selling a very familiar product, not too far removed from framers selling picture frames. If framing entrepreneurs can model themselves after one of the most successful brands in business, we could strengthen our own companies in the toughest marketplace…
