If you want to share your art gallery with the world digitally, you need a platform to do so. In a social media dense world, it can be difficult to narrow down the right site for you. Instagram is one of the best visual platforms out there, with its user-friendly features, photo editing capabilities, and not to mention, millions of…
In the past few years, the art industry has grown exponentially. According to the Landmark study, art is a billion-dollar industry, which leads to an increase of art professionals craving to gain a major share of the circle. The hunger for the art world has led to the creation of shortcuts, resulting to a suffering industry and more importantly, a…
Art has become a major part of our everyday life and environment that we cannot do without. Art forms vary across different countries, cultures and communities, adding color to our surroundings. In the world today, art business is a major economic force with great worth attached to it by all and sundry. Gone are the days when art pieces are…
If we were to look at all the different types of marketing out there from a ROI standpoint, email marketing would emerge as a clear winner. However, you still have to ask yourself whether or not email marketing is still relevant and whether you should invest in email marketing for your business or your art? You need to consider that,…
You probably already know the basics of approaching a gallery. You have a solid portfolio of current work. You researched and targeted galleries that show relevant work. You polished your CV and artist statement. Everything has been prepared with care and you are ready to send it off and finally land representation from your target gallery. But, how can you…
Pop-up stores—not a new concept. We’ve seen Spirit Halloween stores come into neighborhood shopping districts, thrill us with their vast assortment, and go. A Christmas candy pop-up surprises you with convenience, a “Bouquets To Go” at Valentine’s Day next to your local grocery store was just what you needed at that moment, or maybe you’ve had a glimpse of an…
One of the most exciting things I do every year is to attend art trade shows. While there, I get to meet with artists, fellow gallery owners and art consultants, as well as buyers. Besides getting to speak directly with fellow art lovers, my favorite thing to do there is sell art! If you’re one of the artists heading to…
No matter your artistic vision, preferred subject matter and style, when it comes to hanging your art in a booth at an art show, less is more. Conventional wisdom might suggest that the more artwork you display, the more likely you are to make a sale; however, the opposite can be true. Hanging too many pieces on the walls or…
Have patience with all things unresolved and learn to love the questions themselves. – Rainier Maria Rilke Artists are endlessly curious. But in life, we spend a lot of our time running away from questions. We want to know everything right now. Yet it’s only by following the questions that we find where the true answers lie. Artists are often…
When I was in college, I had a favorite professor, who taught art history. He’d started out as a photographer, a career that had been his lifelong dream since mixing his own chemicals in a makeshift darkroom under his parents’ stairway. As a young man, he’d had an opportunity to show his portfolio to an established and highly celebrated photographer…
